Real Life Analytics
What we do
How can brands & physical retailers put the right products in front of the right person?
Real Life Analytics has developed advanced computer vision software to provide real time content delivery - ads, products, messages, or social media - to customers in physical stores on digital screens. Brands & retailers will now know the demographics of people in their stores at all times, and are now able to target content based on specific demographic characteristics. Retailers will now have access to in store data which has never been captured before and can earn additional revenue from their digital screen space.
The benifits to retailers and brands
Targeted Ad's are 2.7x more effective than traditional ones. With 1 in 3 sales influenced by digital media. Our product allows targeted dynamic content to be delivered to those most likely to make a purchase directly at important decision points within a retail store
Products & Brands advertised on digital screens in retail stores have been proven to increase sales by up to 33%
Due to our advanced technology an in-store campaign can cost as little as 1/8th the cost of a standard OOH (Out of Home) campaign
How it Works
Retailers & brands need intelligent ways to determine who a person is, to place relevant content.
Upload artwork (Static, dynamic or video), selection target audience, location and even time for your product to be displayed
Detect the demographic information of the person/people in front of the digital display
Display content (Ad, Product, or Sale) that is targeted and relevant to the person/people currently in front of that display
Analyse the effectiveness of the content as well as the demographic profiles of the customers by gender, age, time of day & much more
See it in action
See the powerful analytics in action with our interactive dashboard.
See our computer vision software in action. Please use Chrome browser and enable your webcam when prompted.
Set up a live demo with our team and we can show you how the power of Real Life Analytics can help your business increase sales through targeted in-store advertising.